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How to Use Service Marketing Strategies

Service marketing is a subset of marketing that deals with non-physical, intangible goods. It is used in industries such as hospitality and tourism, as well as business-to-business and business-to-consumer services. A service can be a subscription, personal service,...

How to Choose a Digital Marketing Agency

You can use a digital marketing agency to help your company’s website stand out from the crowd. They can help you reach customers through a variety of channels, including social media, search engine optimization (SEO), pay-per-click ads and a custom website....

Skills You Need to Become a Digital Marketer

Digital Marketing is the process of connecting with customers via a variety of digital channels. It uses techniques such as search engine optimization and social media. This strategy helps boost customer engagement, generate new leads, and increase revenue. To get the...

Brand Builders – What Does it Take to Build a Brand?

Building a brand is a great way to create an emotional connection with customers. It can also increase customer loyalty and satisfaction. In order to build a strong brand, you must first have a well defined brand strategy. This strategy should include things like a...

Social Media Marketers Are in High Demand

Social media marketers create and distribute content to connect with customers. Their jobs require a broad set of skills including the ability to analyze data and adjust content to improve results. They also need to be able to deal with problems and manage customer...

The Role of the Digital Marketer

The Role of the Marketer Traditionally, marketers have been part of the sales function. But in today’s fast-paced world, marketing is the engine for the growth of a brand. Whether your company uses digital or traditional media, you’ll need to understand...
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